What ‘Apt.’ Means: The Secret Behind Rosé’s New Song with Bruno Mars 2024

Rosé shared with Vogue that her latest song, which debuted on Friday, Oct. 18, draws inspiration from her beloved Korean drinking game known as Apartment. The game, often played among friends, involves a mix of strategy, laughter, and a bit of friendly competition, making it a cherished part of her social experiences.

“I left the studio feeling a bit anxious. Is it really alright that I wrote a song about a drinking game?”

she recounted to the publication, reflecting on her initial doubts about the song's theme. The vulnerability in her voice was palpable as she expressed her concerns about whether such a lighthearted subject could resonate with her audience. She was so uncertain that she even requested her team to remove the song from their devices, fearing it might not be taken seriously. However, to her surprise, she soon discovered that her team was already hooked on it, singing along and sharing their excitement about the track.

In the song, both she and Bruno maintain the Korean pronunciation of "apartment," which is pronounced as "pateu" (아파트). This choice not only pays homage to her cultural roots but also adds an authentic touch to the track, bridging the gap between her Korean heritage and her global music career. The playful lyrics and catchy melody reflect the fun and carefree spirit of the game, inviting listeners to join in on the celebration of friendship and good times. As Rosé continues to explore her identity as an artist, this song stands as a testament to her ability to blend personal experiences with universal themes, creating a connection with fans around the world.